BRANDS

Built for growth at scale

Centralize product data, synchronize transactions, and collaborate with multiple retailers through one connected operational layer.

Launch faster. Reduce rework. Scale without fragmentation.

Scale shows up in the numbers

Proven efficiency achieved by Btwentyfour members.

Lower sales operations cost

Time to market

Faster updates

Higher growth

Btwentyfour

Btwentyfour is the leading buy-and-sell network a cross the value chain to scale B2B commerce efficiently

By connecting to our platform Btwentyfour enables a seamless collaboration between brands and retailers

Improves margin through up to 10% efficiency gains in purchasing and sales, and reduces time to market by 30%

Brands connecting once to Btwentyfour ...

... to reach multiple partners in one workspace

The Btwentyfour Network

Btwentyfour consolidates product validation, mapping, and distribution in one system, reducing manual handling across partners…

One Network

All your business partners are connected to one network

One Truth

All product data is stored in one central place, so everyone works with the same accurate and updated information

One Process

All orders, shipments, and invoices are handled in one unified system

One Language

All business messages and data formats are translated into one standardized format

Network management

Easy access to retailer network
Reach multiple retailers through a single connection, without managing separate integrations.

Confidence in data compliance
Validate requirements against each retailer’s rulebook before distribution.

Instant onboarding of new partners
Activate new trading relationships within the existing network structure.

Product data

Centralized product data control
Maintain one authoritative source for product information across markets.

Quality and harmonization insights
Identify gaps, inconsistencies, and validation issues before data is shared.

Market requirement comparison
Compare retailer and market requirements side by side to reduce duplication.

Data editing and distribution hub
Edit, structure, and distribute product data from one controlled workspace.

OMS – Order Management System

Business flow monitoring
Track order and invoice flows across all connected retailers.

Manual message creation, from order to invoice and beyond
Create or adjust structured messages when automation is not available.

Issue detection and resolution
Identify process interruptions early and resolve them without disrupting trade.

Transactions monitoring

Integrated message monitoring
Monitor all exchanged messages within one consolidated view.

Brand-side control center
Maintain oversight of transaction status across retailers.

Configurable alerts
Set notifications for critical flows and exceptions.

Data warehouse

Brand-specific dashboards
Access consolidated insights across retailers and markets.

Performance tracking
Measure order volumes, delivery precision, and trading activity.

Strategic decision support
Use structured data to inform planning and operational adjustments.

C-suite visibility
Provide executive teams with consistent, cross-partner performance insight.

Our members

Members operating through Btwentyfour

Brands and retailers manage product data,orders, and transactions across partners in one network.